For journalists, producers, NGOs, and communication teams

Move from issue to ethical, SDG-aligned story brief.

Plan story context, map SDGs, shape the audience framing, choose a narrative method, connect to UN International Days, and export a newsroom-ready brief with a tailored LLM prompt.

Step 1

Basic Story Context

Capture the core reporting assignment before the app suggests SDGs, angles, and structure.

Step 2

Format Selection

Choose the story container. This influences structure, interview depth, and field needs.

Step 3

SDG Mapping

The mapper suggests goals and targets from the issue text. You can select the strongest fit.

Suggestions update automatically from the issue, country, and audience.

Step 4

Audience Mapping

Select who the story must serve first, then review tone and framing guidance.

Step 5

Editorial Angle Builder

Pick a focused angle with characters, emotional hook, data needs, and visual opportunities.

Step 6

Storytelling Method Selector

The app recommends one primary method and two alternatives based on format and issue.

Steps 7 and 8

Final Story Brief and LLM Prompt

Generate a complete editorial brief, then copy or export it for production planning.